Filson wanted their in-house development team to focus on application development and delegate cloud delivery responsibilities to an external service provider with proven Magento expertise.

Shinola was introduced to Webscale’s bundled cloud delivery offering, with which they could optimize cost and drive efficiencies as it could replace many of the services they were paying for separately with DIY hosting on AWS. These included a web application firewall, edge caching, and CDN. Webscale also offered Filson greater freedom with deep observability and control over their environment.

Filson has deployed Webscale Enterprise with hosting on AWS with Webscale CloudEDGE Security and Webscale CloudEDGE Application Testing as add-on solutions. The Magento 2 site went live on Webscale in mid-2020.

In addition to greater flexibility, lower cost, and Magento expertise, Filson also selected Webscale for its predictive auto-scaling and 360-degree security. When Filson was self-hosting on AWS, running a promotion meant their developer team had to coordinate with multiple stakeholders to ensure the infrastructure would scale up to meet the surge in traffic. It was manual, cumbersome, and failed to deliver at times. With Webscale’s technology stack, scaling is fast, predictive and automated, ensuring consistent performance even when there are thousands of concurrent users on the site.

For Filson, security has always been a concern while self-hosting, though they’ve never had a major attack. With Webscale’s 360-degree security, carding attempts and other threats are no longer a concern because security protocols are in place to constantly monitor, detect and defend against malicious behavior through Web Controls and the Webscale Portal.

Webscale also takes care of the timely implementation of patches and upgrades to ensure 100% PCI-compliance.